Starbucks Launches Protein-Packed Cold Foam Lattes

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Starbucks to launch protein-packed cold foam, lattes later this month - CNBC

Starbucks Launches Protein-Packed Cold Foam Lattes

Get ready to supercharge your morning coffee routine with Starbucks' latest launch – protein-packed cold foam lattes. This new offering, set to hit stores later this month, is the coffee chain's response to the growing demand for high-protein options among health-conscious customers.

The Rise of Protein in Coffee

In recent years, coffee shops have been expanding their menus to cater to the health-conscious crowd. With more and more people looking to add extra protein to their diets, it only makes sense that coffee chains follow suit. Starbucks' protein-packed cold foam lattes are the latest addition to this trend, offering a delicious and convenient way to boost your protein intake.

What to Expect

Starbucks' new cold foam lattes will come in two flavors – Almond Protein Blended Cold Brew and Cacao Protein Blended Cold Brew. Both options are made with alternative milk, adding to the appeal for those with dietary restrictions. Each serving will contain 10 grams of protein, making it the perfect on-the-go breakfast or mid-day pick-me-up for those looking to add more protein to their diets.

About the Organizations Mentioned

Starbucks

Starbucks Corporation, founded in 1971 by Jerry Baldwin, Gordon Bowker, and Zev Siegl, began as a small coffee bean retailer at Seattle’s Pike Place Market. Inspired by the seafaring tradition of early coffee traders and the character Starbuck from Herman Melville’s *Moby Dick*, Starbucks initially focused on selling high-quality coffee beans, teas, and spices, with Alfred Peet’s roasting techniques shaping its early approach. The company’s commitment to quality and its unique branding quickly set it apart in the American coffee scene. A pivotal moment came in 1982 when Howard Schultz joined the company. After experiencing Italy’s vibrant coffeehouse culture, Schultz envisioned transforming Starbucks into a café experience, which led to the introduction of brewed coffee and espresso drinks. In 1987, Schultz acquired Starbucks and began rapid expansion, opening stores outside Seattle and eventually across the U.S. and internationally. By 1992, Starbucks went public, fueling further growth and innovation. Starbucks is renowned for its customer-centric innovations, including the introduction of the Frappuccino, the Starbucks Rewards loyalty program, and the pioneering use of stored-value cards, which provide significant cash flow advantages. The company has also excelled in global expansion, operating over 38,000 stores in more than 80 countries, while tailoring each location to reflect local culture and tastes. Today, Starbucks is a global leader in the coffee industry, known for its commitment to sustainability, community engagement, and digital transformation. Its mobile app, advanced supply chain technology, and data-driven customer insights have positioned it at the forefront of retail innovation. Starbucks continues to shape the way people around the world experience coffee, blending tradition with technology to foster human connection in every cup.

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