The Fascinating Story of the Hermès Birkin Bag

Hermès International S.A., founded in Paris in 1837 by Thierry Hermès, is a prestigious French luxury goods company renowned for its craftsmanship and high-quality products[1]. Initially specializing in saddlery and harness-making for horse riders, Hermès evolved to focus on leather goods, which now form the core of its business, alongside silk, ready-to-wear fashion, watchmaking, jewelry, accessories, and perfumery. By 2020, its beauty division had expanded to become the company’s sixteenth business line[1]. The company remains family-controlled, led by descendants of the founder through three branches united under the H51 holding company. Hermès emphasizes artisanal skill, employing around 25,000 people globally, including 7,000 craftsmen and 15,000 employees in France, where it operates 60 manufacturing sites[1]. Hermès follows a unique, integrated business model that balances creativity, craftsmanship, and controlled distribution. This strategy has allowed it to maintain strong client loyalty and sustained growth even amid economic and geopolitical uncertainties. In 2024, Hermès generated €15.2 billion in sales with a net income of €4.6 billion[1]. The company reported €11.9 billion in consolidated revenue through September 2025, marking a 9% increase at constant exchange rates, driven by its distinctive artisanal approach and focused communication[2]. Hermès has demonstrated resilience in key markets, notably in Asia, where despite a slowing luxury market, it avoided aggressive promotions and overexpansion, resulting in a 17.6% revenue increase in Japan during the first half of 2025[3]. Analysts highlight Hermès’ disciplined retail strategy and internal leadership continuity as factors positioning it well to navigate market volatility and continue expanding its market share[3]. Overall, Hermès stands out in the luxury sector for its commitment to heritage craftsmanship, innovative creativity, and a prudent, long-term growth strategy, makin

Sotheby's is a venerated global leader in the art and luxury markets, founded in 1744. This esteemed organization has evolved into a premier destination for art enthusiasts and collectors, offering a wide range of services including auctions, private sales, e-commerce, and retail. Sotheby's operates in over 40 countries, spanning more than 70 categories such as Contemporary Art, Modern and Impressionist Art, Old Masters, Jewelry, Watches, Wine and Spirits, Design, collectible cars, and real estate[1]. ### History and Achievements Sotheby's has a rich history, having been a major player in the art world for nearly three centuries. It has facilitated some of the most significant art sales in history, contributing to its status as a trusted global marketplace. In 2024, Sotheby's achieved consolidated sales of $6 billion, reinforcing its industry leadership despite market challenges[2]. The company's Private Sales division had a standout year with $1.4 billion in sales, while its Luxury division delivered over $2 billion in sales for the third consecutive year[2]. ### Current Status Currently, Sotheby's continues to expand its digital presence, leveraging technology to enhance its offerings. The company has seen significant growth in audience engagement, with nearly a million new social media followers added in 2024[2]. Additionally, Sotheby's International Realty, a subsidiary focused on luxury real estate, has consistently ranked high in industry rankings, solidifying its position as a premier brand in the luxury property market[3][4]. ### Notable Aspects Sotheby's is committed to inclusivity, sustainability, and collaboration, reflecting its belief in the transformative power of art and culture[1]. The organization's diverse offerings and global reach make it a leader in both the art and real estate sectors. Sotheby's Financial Services division also plays a crucial role in supporting its growth through innovative financing solutions[2]. Overall, So