People for the American Way (PFAW) is a prominent progressive advocacy organization in the United States, founded in 1980 by television producer Norman Lear and civil rights leader Barbara Jordan. It was established to counter the rising influence of conservative political groups, notably the Moral Majority led by Jerry Falwell, with a mission to protect First Amendment rights, promote tolerance, and uphold diversity[1][2]. Registered as a 501(c)(4) non-profit, PFAW operates through grassroots organizing, public education, research, and legal advocacy aimed at defending freedom of expression, religious liberty, and pluralism in American society[1][2][7].
Historically, PFAW emerged as a response to the conservative agenda attempting to impose fundamentalist Christian values through legislation and educational censorship. The organization gained early prominence by targeting influential figures of the Christian right such as Jerry Falwell, Jimmy Swaggart, and Pat Robertson[2]. Over time, PFAW expanded its scope to monitor and combat censorship in public education, documenting numerous challenges to educational materials across states like Texas, California, and Pennsylvania[1].
PFAW also operates a separate entity, the People for the American Way Action Fund, which engages in lobbying and legal interventions at local, state, and federal government levels[1]. The organization maintains regional offices in New York, Los Angeles, Boulder, Colorado, Texas, and Florida, and holds an extensive research and video library on religious right political groups[1]. Its leadership has included notable figures such as Arthur Kropp, Tony Podesta, and Ralph Neas[2].
In terms of funding and political engagement, PFAW relies on individual donors, with a history of supporting liberal political candidates and causes, as well as receiving major foundation grants through its affiliated foundation[2][6]. The group remains an influential voice in progressive political and social advocacy, continuing to mobilize Americans around issues of justice, democracy, and civil liberties[7][8]. Its ongoing