Porsche AG, officially Dr. Ing. h.c. F. Porsche AG, is a globally renowned German automotive manufacturer headquartered in Stuttgart, Germany. Founded on April 25, 1931, Porsche has built a legacy as a leader in high-performance sports cars, luxury SUVs, and cutting-edge automotive technology. Synonymous with engineering excellence, innovation, and a rich racing heritage, Porsche’s iconic models—most notably the 911—have become symbols of power, precision, and prestige. The company operates in over 120 countries and serves premium automotive, sports, and crossover markets, while also expanding into e-commerce with its merchandise line. In 2023, Porsche reported €40.5 billion in revenue and a profit after tax of €7.28 billion, employing over 41,000 people worldwide. Its main competitors include Mercedes-Benz, Ferrari, Tesla, and other luxury brands. Porsche’s achievements are marked by consistent innovation and market leadership. The brand has set numerous sales records, with robust global demand and a strong presence in North America, Europe, and emerging markets. In 2025, Porsche delivered over 212,500 vehicles worldwide, with electrified models accounting for 35.2% of deliveries—23.1% fully electric and 12.1% plug-in hybrids. Notably, the Macan SUV saw an 18% increase in deliveries, and the U.S. market reported a 5.6% year-over-year rise in retail sales. In response to shifting market dynamics, Porsche is realigning its product strategy, supplementing its lineup with new combustion and plug-in hybrid models while rescheduling the launch of certain all-electric vehicles. This strategic move aims to ensure long-term profitability, brand exclusivity, and adaptability in a rapidly evolving automotive landscape. With a loyal customer base, a renewed product portfolio