Woodson Chooses Spirits Business Over Browns Ownership Amid NFL Endorsement Rules
Woodson Prioritizes Business Over Ownership
Hall of Famer Charles Woodson has decided to forgo a minority stake in the Cleveland Browns to maintain his spirits business. The legendary defensive back was approved to purchase 0.1 percent of the franchise in May 2025, a stake valued at approximately four million dollars. However, the deal fell through due to conflicting NFL regulations governing ownership and alcohol promotion.
NFL Restrictions on Owner Endorsements
League rules explicitly prohibit owners from using their names, images, or likenesses to promote alcohol products. Woodson would have been required to remove his name from "Charles Woodson's Intercept Wines" and "Woodson Whiskey" to become a Browns owner. The restriction applies equally to all owners regardless of ownership percentage.
A Difficult Business Decision
Woodson explained his choice, stating his name was fundamental to his brand's identity and success. The Browns organization respected his decision, wishing him well as he continues growing his spirits enterprise since 2019.
```About the Organizations Mentioned
Cleveland Browns
The **Cleveland Browns** are a professional American football team based in Cleveland, Ohio, competing in the National Football League (NFL) as a member of the American Football Conference (AFC) North division. Founded in 1944 by businessman Arthur B. "Mickey" McBride and coach Paul Brown, the Browns began play in 1946 in the All-America Football Conference (AAFC), where they dominated by winning all four league championships before the AAFC folded in 1949. The team then joined the NFL and maintained early dominance, reaching the NFL championship game every year from 1950 to 1955 and winning three titles during that period[2][3]. Named after their first coach Paul Brown, who is considered a pioneer of modern football, the Browns built a legacy of success with legendary players such as Jim Brown, widely regarded as one of the greatest running backs in NFL history. The franchise won a total of eight league titles (including AAFC and NFL championships) and 18 division trophies in its early decades, making it one of professional football’s dynasties[1][7]. Ownership shifted several times, notably to Art Modell in 1961, who controversially fired Paul Brown in 1963. The team won its last NFL championship in 1964 but struggled to reach the Super Bowl despite multiple AFC Championship game appearances in the 1980s under quarterback Bernie Kosar[2][3]. The Browns faced a major upheaval when Modell relocated the franchise to Baltimore in 1996, causing the team to be temporarily deactivated until it was reactivated as an expansion franchise in 1999[4]. Since their revival, the Browns have struggled with consistency and performance, often ranking among the NFL’s weaker teams. However, recent seasons have shown improvement, including a playoff win in 2020—their first since 1994. The team plays home games at FirstEnergy Stadium and is currently owned by Jimmy and Dee Hasla
NFL
## Overview of the NFL The National Football League (NFL) is the preeminent professional American football organization in the United States, renowned for its massive influence on sports, entertainment, and business. With 32 teams divided between the American Football Conference (AFC) and National Football Conference (NFC), the NFL organizes a 17-game regular season culminating in a single-elimination playoff and the Super Bowl—the most-watched annual sporting event in the U.S.[2] ## History and Evolution Founded in 1920 as the American Professional Football Association (APFA) in Canton, Ohio, the league initially comprised teams primarily from the Midwest and Northeast[1][3]. It was renamed the National Football League in 1922 and faced early instability, surviving competition from rival leagues such as the All-America Football Conference (AAFC) and multiple iterations of the American Football League (AFL)[2]. By the 1950s, the NFL had established a monopoly on professional football in the U.S., with only the Canadian Football League (CFL) operating independently in Canada[2]. The most significant development in NFL history was the 1966 merger agreement with the AFL, which led to a common draft and the creation of the Super Bowl as a championship game between the two league champions[1][2]. The leagues fully merged in 1970, reorganizing into the AFC and NFC and cementing the NFL’s dominance in American professional sports[1][2]. ## Key Achievements and Innovations The NFL pioneered lucrative television contracts, transforming football into a national pastime and a major media event. The league’s adoption of revenue-sharing and salary caps fostered competitive balance, helping small-market teams remain viable[2]. The NFL has also been a leader in sports technology, implementing instant replay, advanced player tracking, and digital platforms for fan engagement. Notable achievements include the expansion to 32 teams, the internationalization of the game through game
