Intex Technologies is a prominent Indian multinational technology company founded in 1996 by Narendra Bansal and headquartered in New Delhi, India. It specializes in manufacturing a broad range of consumer electronics, including smartphones, LED TVs, washing machines, MP3 players, DVD players, speakers, and IT accessories. The company initially started as an IT product manufacturer but expanded into consumer durables in 2012, rapidly growing its LED TV business by over 150%, capturing a 6% national market share in this segment as well as a 3% share in washing machines[1][2]. With over 1 billion products sold, Intex has established a significant presence across urban and rural India, supported by an extensive distribution network comprising more than 1,000 distributors, 50,000 dealers, over 500 service touchpoints, and 12 warehouses. This robust infrastructure underlines its commitment to delivering affordable and innovative technology solutions nationwide[2]. Intex’s operations are technologically advanced, utilizing SAP-based enterprise resource planning on a Virtual Private Network and proprietary CRM software to automate processes. The company holds an ISO 9001:2008 certification, reflecting its focus on quality management and customer satisfaction. Its mission centers on customer delight, ethical business practices, and achieving global technology and trade leadership, with a strong emphasis on organizational excellence and employee empowerment[3]. A notable aspect of Intex’s history includes its ownership of the Gujarat Lions IPL cricket franchise during 2016 and 2017, demonstrating its engagement beyond technology into sports[1]. Today, Intex is also a proud participant in India’s Make-in-India initiative, operating a state-of-the-art manufacturing facility in Jammu. Under the leadership of Narendra Bansal and currently his son Keshav Bansal, the company continues to innovate while maintaining its core values of transparency, quality, and customer-centricity, positioning itself as a respected and enduring player in the consumer electronics industry[1][2][3].