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Apple Considers AI-Powered Siri

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Tech

#apple #ai #siri

Apple weighs using Anthropic or OpenAI to power Siri in major reversal, Bloomberg News reports - CNBC

Introduction

In a major reversal, Bloomberg News reports that Apple is considering using AI technology from either Anthropic or OpenAI to power a new version of Siri. This move has been prompted by the increasing demand for smarter and more advanced voice assistants in the market, as well as the growing competition from tech giants like Amazon and Google.

Background

The idea of using AI to enhance Siri is not new to Apple. In fact, the company has been investing heavily in AI research and development for several years now. However, it was only recently that they started exploring external options, such as Anthropic and OpenAI, to power their virtual assistant.

Current Scenario

According to reports, Apple is currently in talks with both Anthropic and OpenAI to determine which company's technology would be the best fit for their needs. While Anthropic has been working on creating AI that can learn and reason like humans, OpenAI has been making waves with their cutting-edge natural language processing capabilities.

Interestingly, this is not the first time that Apple has shown interest in OpenAI. In fact, back in 2018, they collaborated with the company to develop an AI framework for their self-driving car project. However, the partnership was short-lived and Apple eventually ended up developing their own framework.

Jony Ive's Involvement

In addition to considering using AI technology from Anthropic or OpenAI, there are also rumors that Apple may be looking to bring in the expertise of former Apple design chief, Jony Ive. Ive recently launched his own AI devices startup, io, and OpenAI has expressed interest in acquiring his company for $6.4 billion in an all-equity deal.

If this deal goes through, it could prove to be a game-changer for Apple's AI development, as Ive is known for his deep creative thinking and innovative design approach. It could also bring a fresh perspective to Siri's capabilities and user experience.

Conclusion

In conclusion, Apple's move to potentially use AI technology from either Anthropic or OpenAI to power Siri is a significant step in their journey towards creating a smarter and more advanced voice assistant. With the competition in the tech market only getting fiercer, it is crucial for Apple to stay ahead of the game and constantly evolve their AI capabilities. Only time will tell which company's technology will ultimately power the next version of Siri, but one thing is for sure - it is an exciting time for AI development in the tech industry.

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