Bieber Fever: The Impact and Evolution of Justin Bieber's Music Career
Introduction
In 2010, the world was hit with "Bieber Fever," the intense adoration for Canadian pop sensation Justin Bieber. His music and charm captured the hearts of millions, making him a household name and a global phenomenon. Over the years, AP journalists have been closely following the ups and downs of his career, from the highs of winning multiple Grammy awards to the lows of personal struggles and controversies.
Current State of Bieber Fever
Despite a long hiatus from the music industry, Bieber continues to dominate headlines with the announcement of his new album. Fans and journalists alike are eagerly anticipating the release, with many taking to social media to express their excitement. The news has also sparked discussions on the evolution of Bieber's music and the impact it has had on his fans.
The Impact on AP Journalists
AP journalists have been covering Bieber's career since the
About the People Mentioned
Justin Bieber
Justin Drew Bieber, born on March 1, 1994, in London, Ontario, Canada, is a renowned Canadian singer and pop icon. He rose to fame at a young age, discovered by Scooter Braun in 2008 through videos posted on YouTube by his mother, Pattie Mallette. Bieber's early talent and online presence led to a record deal with RBMG Records, a label formed by Braun and Usher. Usher, who became a mentor, introduced Bieber to the music industry, describing him as a "young phenomenon" [1][6]. Bieber's debut extended play, *My World* (2009), and his first full-length album, *My World 2.0* (2010), catapulted him to international fame. The album included the hit single "Baby" featuring Ludacris, which became one of the best-selling singles in the U.S. [1][2]. His subsequent albums, including *Under the Mistletoe* (2011), *Believe* (2012), and *Purpose* (2015), solidified his position as a leading artist. Bieber has achieved numerous chart-topping hits, including "What Do You Mean?", "Sorry", and "Love Yourself" [3]. Justin Bieber has won several awards, including multiple Grammy Awards. His collaboration with Diplo and Skrillex on "Where Are Ü Now" earned him his first Grammy in 2016. He also won a Latin Grammy for his contribution to the remix of Luis Fonsi's "Despacito" and a second Grammy in 2021 for "10,000 Hours" with Dan + Shay [3]. Bieber continues to be a prominent figure in the music industry, with recent releases like *Changes* (2020) and *Justice* (2021) maintaining his relevance. He is married to Hailey Bieber (née Baldwin) and has been involved in various acting roles and philanthropic activities [4][6]. In recent years, Bieber has continued to evolve his music style and engage with his fans through social media and live performances. His influence extends beyond music, with appearances in films like "Killing Hasselhoff" and "Zoolander 2" [4]. Despite facing challenges, Bieber remains a significant figure in popular culture, known for his versatile musical talents and enduring popularity.
About the Organizations Mentioned
AP
The Associated Press (AP) is a **global, not-for-profit news cooperative** headquartered in New York City, founded in 1846 by five New York newspapers to provide faster news delivery during the Mexican-American War. It operates as a cooperative unincorporated association, distributing news to its members, major newspapers, broadcasters, and subscribers worldwide[1][2][4]. AP is one of the oldest and most respected news agencies with a vast global presence: it maintains about 235 bureaus in 94 countries and publishes content in English, Spanish, and Arabic. Its journalism reaches over four billion people daily, with more than 400,000 stories, 80,000 videos, and 1.2 million photos produced annually[2]. As of 2025, its website attracts over 128 million monthly visits, ranking it among the top 10 U.S. news websites[1]. Known for its **unbiased, fact-based reporting**, AP champions press freedom, journalist safety, and intellectual property protection. It has won **59 Pulitzer Prizes**, including 36 for photography, reflecting its high journalistic standards and impact[1][3][4]. AP’s content spans breaking news, sports polls, election coverage, and enterprise reports, and it also publishes the widely used *AP Stylebook*. Throughout its history, AP has been a pioneer in journalism, covering major historical events from Abraham Lincoln’s assassination to contemporary global conflicts. It has successfully navigated 21st-century challenges, including the decline of local newspapers and political controversies, while maintaining editorial independence[2][3]. Governed by an executive leadership team and board of directors, AP continues to innovate and uphold its mission to advance “the power of facts” for a worldwide audience. It also supports journalists through initiatives like the AP Emergency Relief Fund to assist colleagues affected by conflict or disaster[2][4]. Its reliability and minimal bias have been recognized by independent media rating organizations, confirming its position as a
Grammy
The Grammy organization, officially known as The Recording Academy, is a premier American music industry institution established in 1957. It was founded by a group of influential recording executives originally involved in the Hollywood Walk of Fame project who sought to recognize outstanding artistic and technical achievements in the music industry beyond the scope of Walk of Fame stars[1]. The Academy’s flagship event is the annual Grammy Awards, first held in 1959 simultaneously in Beverly Hills and New York City, aiming to honor excellence across a broad spectrum of musical genres and professions, including artists, producers, engineers, and technicians[1][2]. The Grammy Awards have grown significantly since their inception, expanding from 28 categories to over 80 by 2016, reflecting the evolving landscape of music. The awards are decided through a peer-driven voting process involving approximately 12,000 eligible members of the Academy, ensuring that recognition comes from industry professionals themselves[2][3]. The iconic Grammy trophy—a gold-plated gramophone—symbolizes the pivotal role of sound recording in music history[3]. Apart from the awards, The Recording Academy is a founding partner of the Grammy Museum, a nonprofit dedicated to preserving and educating the public about music’s cultural and historical significance[1]. The Academy also engages in musical advocacy and diplomatic initiatives worldwide, supporting music creators and the broader community. Key achievements of the Grammy organization include elevating music standards, spotlighting diverse talents worldwide, and contributing to pop culture through memorable award ceremonies featuring live performances and significant social moments[2]. Notable record holders like Quincy Jones and Alison Krauss underscore the prestige associated with Grammy recognition[2]. Currently based in Santa Monica, California, The Recording Academy remains a vital force in the music and entertainment industry, continuously adapting to technological advances and changing cultural trends while maintaining its core mission of honoring musical excellence[1].
